Helping you transform your rectangles into intuitive experiences.
Trusted to work on 250+ projects
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About me
(01)
Freelance Product Designer from Estonia with 10+ years of experience
Partnering with companies to create elegant experiences that drive their and their clients’ success.
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© 2025 Krid Creative
Selected work.
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A curated mix of projects that highlight motion-driven storytelling and purposeful design.
One-week brand sprints.
I run compact, high-intensity brand sprints built for momentum. In up to one week, I define and design a clear visual identity — a mini CVI with logo direction, color system, type, and mood.
Ideal for founders, small teams, or projects that need a distinctive brand presence
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Process
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My process is built around momentum.
Every phase stays close to real outcomes - quick iterations, honest feedback, and steady progress.
Discover
1
Start by understanding the problem. Listen, ask questions, and learn what matters most to the people using the product.
Define
2
Distill what’s been learned and decide where to focus first. Identify the most impactful parts of the design to tackle early and build from there with clarity and intent.
Design
3
Prototype early, test fast, refine quickly. Keep what works, rework what doesn’t, and move forward with purpose.
Deliver
4
Prepare every detail for real use. Clean handoff and design ready to perform.